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Commercial foresight - identifying the opportunity (or making the most of a dead donkey)

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laughing_donkey_1

Young Paddy bought a donkey from a farmer for £100.

The farmer agreed to deliver the donkey the next day...

The next day he drove up and said, 'Sorry son, but I have some bad news. The donkey's died.'

Paddy replied, 'Well then just give me my money back.'

The farmer said, 'Can't do that. I've already spent it.'

Paddy said, 'OK, then, just bring me the dead donkey.'


The farmer asked, 'What are you going to do with him?'

Paddy said, 'I'm going to raffle him off.'

The farmer said, 'You can't raffle a dead donkey!'

Paddy said, 'Sure I can. Watch me. I just won't tell anybody he's dead.'

A month later, the farmer met up with Paddy and asked, 'What happened with that dead donkey?'

Paddy said, 'I raffled him off.

I sold 500 tickets at two pounds a piece and made a profit of £898'

The farmer said, 'Didn't anyone complain?'

Paddy said, 'Just the guy who won.

So I gave him his two pounds back.'


Paddy now works for Strategic North.

Thanks to Zoe Hanks for this one. Brilliant! Zoe

 

 

 


(this is a long standing joke and Strategic North in no way claim that this joke originated with us)

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