As Marketing Manager, Claire drives the Strategic North brand communications. Before joining the team, she gained experience in UK and international markets largely in consumer brands.
Having held marketing positions for leading fashion and retail brands she brings a valuable customer perspective and understands the importance of building a meaningful brand experience, bringing a brand to life by connecting with the customer on multi-sensory levels and across media channels.
In her role, Claire is content editor and wordsmith (and a bit of a school mistress when it comes to grammar and punctuation). And judging by the success of events, such as the Future of Health, it's clear she has gold star organisational capabilities too ... with a little celebratory glass of fizz at the end of a job well done being her favourite treat!
Claire brings a valuable customer perspective and understands the importance of building a meaningful brand experience.